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Is Old Spice Guy a success?

Old Spice’s new advertising campaign has gotten Proctor & Gamble a lot of attention in the attention economy. But will the hype sell body wash? One of the old rules of the Internet is that...

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My goals, for posterity.

I just updated my LinkedIn profile for the first time in forever. They asked me to put up a summary of my goals, so I wrote this. I’ll post it here as well to look back on some years down the line. I...

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New Net Neutrality Negativity News

A quick note on the news: The FCC voted in new “Net Neutrality” rules on Tuesday, that have been criticized from many angles: Why everyone hates new net neutrality rules—even NN supporters. Regulation...

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For #SOPA Blackout day: a challenge to make things better

Today, many important websites are “going dark” to protest the anti-piracy bills working their way through the US Congress. I’m joining in this protest, because I think the bills would “break” the...

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What is relevant to the search user: your site or a ROGUE site?

The Copyright Alliance (an organization committed to “upholding the contributions of copyright to the fiscal health of this nation and for the good of creators, owners and consumers around the world”)...

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Draft Project: Lakoff-Johnson Conceptual Metaphor Mapping Tool

This blog has been pretty quiet recently as I have focused on some other things. One of them is learning how to program for the web better. Specifically, I’ve been keeping up with the #CodeYear track...

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House of Cards and Bravery

Imagine the kind of world that would exist if Netflix had all TV or movie content. From a consumer standpoint, the value of Netflix subscriptions would be great. The cord-cutting the cable industry has...

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Badges for Libraries

Libraries posted photographs of patrons posing with banned books for Banned Books Week. Wouldn’t you want a badge for this? (UTS Library CC-BY-NC-SA) On Monday, I hosted a short conversation on...

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A Technical Description of the Distributed Validation of Open Badges… and Why

A real p2pu badge would look exactly like this, but would have an invisible “chunk” of data encoded within.Doug Belshaw, Badges and Skills lead for the Mozilla Foundation, fields a great volume of the...

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A badge describes a relationship

I have been collecting definitions of Open Badges, the online credentialing technology developed by Mozilla. My own current definition is this: Open badges are web-enabled tokens that recognize...

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Mozilla, an inclusive space

Working with Open Badges has drawn me into the Mozilla orbit regularly over the last year, even though I am not an employee of Mozilla the Company or Foundation. Going to the Mozilla Summit in October...

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